AmplifierAtlas Companies > Atlas Van Lines > Atlas. Better Than Ever. Right Now.

Atlas. Better Than Ever. Right Now.

10/10/2013
"The Atlas brand is special, " says Jack Griffin, President and COO, Atlas World Group. "It represents service professionalism, industry leadership, and an exceptional business opportunity. There has never been a better time to be Atlas than right now." As Jack's words suggest, the company that helps people go new places® is, itself, moving ahead. Like a city teeming with development, Atlas is building the structures that provide strength and growth. This issue of the Amplifier looks at some of the exciting things taking place within Atlas right now:
 
  • Breakthroughs in Technology Atlas agents are bringing to customers the efficiency of mobile computing to save time and make estimating and inventory functions easier.
  • Creative Twists in Direct Marketing An eye-popping selection of branded messages and a system for targeted delivery offers Atlas agents a creative approach to developing new business.
  • New Synergy in Logistics Atlas Logistics, a new comprehensive solution, gives customers the convenience of a single resource for any logistics scenario.
  • "How-To" Messages Come to the Screen Atlas is engaging viewers in the video age with new "how-to" video clips that prepare them to move well
  • Sharper Focus on Agent Web Marketing An array of new tools is helping agents see the optimum return on their internet marketing efforts.
  • New Marketing Partnership Atlas joins Keller Williams Realty, Inc., creating happy customers via referrals from the country's largest real estate franchise company.
  • New Strengths in the Atlas Agent Network Atlas welcomes new entrepreneurs and celebrates the veterans who strengthen the Atlas brand.

Featured

Familiar Themes & Pricing Reset

Ryan McConnell, Vice President, Strategic Planning, and Jeff Schimmel, Vice President, Transportation Services, are key strategists in the effort to optimize sales and profitability for Atlas® Van Lines. In early September, Joe Stackhouse joined the team as the new President & COO.

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Driving Change

Today, the Atlas cooperative is made up of over 400 independently-owned and -operated moving companies throughout North America. Members still commit to one another for the common good. At a time when the industry wrestles with unprecedented challenges, that commitment has never been more vital.

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LEAD: Atlas Answers the Call

The history of Atlas® is a story of leadership. In 1948, 33 independent moving companies formed the cooperative “Atlas Van-Lines, Inc.” and affirmed that “each member was to render service on his brother member’s loads of the character that he would expect on his own business.”

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People

Atlas Awarded for Giving Spirit

Giving back to local communities is a priority that resonates throughout the Atlas network. At headquarters, the Atlas United Way committee looks for engaging ways to keep the charitable spirit alive among the Atlas employees all year long.

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Atlas Agents Help Students Move Out for Hunger

Atlas Agents are taking their trucks and charitable acts to a higher level – of education, that is. Move For Hunger Director, Adam Lowy, and team, coordinated the first ever Move Out for Hunger food drive, in partnership with Doorsteps and Food Recovery Network.

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Moving Up and Moving Forward

John Lance, NMS Moving Systems, Inc. (2015), was handed a huge honor at the 99th Annual California Moving and Storage Association Convention in Rancho Mirage, Calif., physically and figuratively speaking.

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Events

Atlas is a Friend in Corporate Relocation at SHRM

In fact, the overarching message for Atlas at the SHRM show was to ease customers’ minds about the relocation process. To demonstrate how Atlas PVO’s and pack/load team members are friends that customers can trust with their household belongings, two life-size cardboard cutouts of crew members stood in the booth for photo opportunities, while attendees were encouraged to share their selfies with the hashtag #MyFriendsAtAtlas.

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Sharing the Many Ways to go new places at SHRM

A group of representatives from multiple Atlas Agencies and Atlas HQ trekked to Las Vegas in late June to set up shop at the annual Convention and Expo of the Society for Human Resources Management (SHRM). In total, more than 630 exhibiting companies filled over 30 aisles with human resource solutions at the Las Vegas Convention Center, making it the largest expo SHRM has ever held.

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Alexander's Celebrates a Big Year in Nashville

In 2015, Alexander's Mobility Services (0217) celebrated 20 years of service in the Nashville area, and they did it in a big way. As the largest multi-location agent in the Atlas family, Alexander's moved their Tennessee operations into a new location on the northwest side of the city.

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