The online news magazine of Atlas® World Group.
October 28, 2014

A Connection to Helping Families

  • Atlas Canada

Atlas Canada Holds Fast to Traditional Values

Princess Diana said: “Family is the most important thing in the world.” The people at Atlas Canada are of the same mind. In everything they do, they see a connection to helping families.

Canada Company
“Families are a top priority for us,” says Fred Haladay, Senior Vice President & COO. “Whether we’re verifying the backgrounds of employees we send into a customer’s home, or supporting charities that help people through difficult times, we put families first.”

For each of the last five years, Atlas Canada has supported Canada Company’s annual golf tournament (four times as Presenting Sponsor). 
The June event raises money for widows and orphans of soldiers killed while on duty. Shirley Sveda, Atlas Canada’s Senior Vice President and CFO, serves on the event’s planning committee.

“It’s an honor to sponsor this tournament, and to lend our assistance to other events for Canada Company throughout the year,” says Shirley. “It’s a way for us to give back to our military families.”

Royal Lepage Shelter logoWomen and Children First 
Sadly, abuse of women and children is all too common. Atlas and its agents are doing something about it. Each May, they bring transportation, storage, and willing hands to National Garage Sale Day. The event raises funds for Royal LePage’s Shelter Foundation, which is dedicated exclusively to funding women’s shelters and violence prevention programs. The cause fits perfectly with Atlas Canada’s values.

“Over the last six years, this event has raised more than $2 million to help keep women and children safe,” says Sandy Campbell, Atlas Canada, Director of Marketing. “Royal LePage Real Estate covers all the administration costs, so every dollar raised goes to help women and children.”

No Stranger In Your Home™
Perhaps nothing underscores Atlas Canada’s belief in families better than “No Stranger in Your Home.” In 2009, the company introduced this corporate initiative to ensure the quality of every employee who goes into a customer’s home. To date, over 3,500 Atlas Canada employees have passed background checks.

“Every full-time employee is back-checked every three years; we verify and keep the information here at headquarters,” says Shirley. “And everyone entering a customer’s home must wear a photo ID badge.” “Every family has a right to be safe in their own home,” says Dave Coughlin, Vice President of Operations. “We want people to know they have that reassurance when they move with us. Nothing can shake our commitment to helping families.”