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The online news magazine of Atlas® World Group.
 

 

THE ROAD TO EXCELLENCE

 

Steering Cornerstone Relocation Group's success

Cornerstone Relocation Group (Cornerstone) plays a pivotal role in fortifying the foundational strength of Atlas® World Group (AWG). Cornerstone expands AWG's comprehensive services by offering full-service relocation management solutions. Cornerstone's unique offering of a single-source relocation management and household goods solution positions it among an elite group, driving growth and solidifying its market position.

Cornerstone's ability to retain a premium client base significantly contributes to AWG's robust fiscal performance. In an industry facing disruptions, particularly in U.S. real estate, AWG's financial backing becomes an important differentiator.

As an AWG company, Cornerstone enables mutual marketing visibility, strengthening efforts to generate and retain clients. The combined resources provide a competitive advantage. This synergy supports network expansion and Agent support. Cornerstone's significant volume of discretionary household goods moves is distributed across the AWG Agent network, helping foster tactical partnerships for key prospects.

Our involvement in key initiatives like Project Delta highlights our commitment to representing the Relocation Management Company (RMC) perspective within AWG. By understanding and supporting client needs, Cornerstone balances client priorities with the impact of financial and service delivery for Cornerstone and AWG. This strategic alignment ensures key initiatives are executed effectively.

In line with AWG's focus on digital innovation, Cornerstone has embarked on a multiyear initiative to enhance customer experience. By upgrading surveys, the company encourages higher return rates and gathers actionable insights throughout the customer experience. This initiative allows Cornerstone to respond and adjust based on real-time feedback.

Cornerstone's reputation as the Employer of Choice among relocation management companies is a testament to its commitment to talent retention and recruitment. This reputation attracts a steady flow of high-caliber candidates, allowing Cornerstone to maintain a high standard of experience and professionalism. The company's culture of autonomy, accountability, and performance recognition fosters an environment where talented individuals thrive, minimizing turnover and enabling growth from within.

Cornerstone's contributions to AWG's value, goals, and industry leadership are evident in its robust fiscal performance, network expansion efforts, and talent retention. By leveraging technology and championing key initiatives, Cornerstone enhances service delivery, positioning itself and AWG for a prosperous future.