AmplifierAtlas Companies > Atlas Van Lines > Convention Brings Together Atlas 'Ohana

Convention Brings Together Atlas 'Ohana


Agents and HQ Staff Travel to Kauai, HI to Celebrate the Year's Achievements. 

opening ceremonies at 2014 atlas conventionConvention kicked off with a display of true Hawaiian culture as employees of host agent Pacific Transfer, LLC (1579) performed on stage, followed by a welcome message from Alvin Tanaka, President & CEO.

Atlas 'Ohana gathered at the the 67th annual Convention in November to celebrate the year end and take a glance at what's ahead. Atlas revealed pioneering initiatives that will benefit customers and create a lasting impact on the relocation industry, plus recognized esteemed agents as recipients of renowned company awards.

A Time for Family
This year, the theme focused on family, or 'ohana, which is a Hawaiian concept that emphasizes the meaning of family. Convention attendees were encouraged to think of Convention as a time of togetherness and to see the Atlas agency network as their 'ohana. Since Atlas had not held a Convention in Hawaii for 20 years, "coming home" was the underlying message of the event.

Paxton Van Lines employees at Atlas ConventionA true 'ohana, Paxton Van Lines displayed their spirit of togetherness at the President's Reception on the final night of Convention.

Looking Ahead to 2018
It’s proving to be a time of ample progression for Atlas. In the opening general session at Convention, Atlas leaders provided an overview of Vision: 2018, the strategic plan for Atlas in the next 5 years.

The launch of  new tools and initiatives were also revealed in the opening session. The Spanish website, 
Atlas en Español, was discussed as a platform for conducting business and connecting consumers to bilingual Atlas agents that provide a full suite of moving services. Also detailed was the launch of an online version of the corporate magazine, Amplifier™, making company and industry news more readily available. Finally, initial insights were shared pertaining to the upcoming release of a new brand identity and strategic direction for Atlas Logistics.

Atlas on stage at conventionPictured above: President & COO Jack GriffinMary Beth Johnson, Assistant Vice President of Avail Move Management, Jeff Schimmel, Vice President of Transportation Services, and Ryan McConnell, Vice President of Corporate Marketing discuss their strategic initiatives as part of Vision: 2018.

Recognizing the Best in the Business
Throughout the various sessions of Friday, Atlas honored award winners that continuously exceed business expectations and establish new standards that motivate others in the industry.

Most notably, quality awards were presented to agents whose performance exemplifies their dedication. Fifty-three agents were named recipients of the Milton M. Hill Quality Award, an award that recognizes agents who demonstrate industry superiority and uppermost quality of customer service. Five agents were named recipients of the Specialized Transportation Group (STG) Award, which recognizes agents’ unfailing sensitivity and creativity while implementing moving strategies that successfully relocate high-price or unique items. Lastly, 31 agents were named recipients of the World-Class Commitment Award, presented to agents who rank highly in 12 critical areas, including estimating accuracy, claims experience and customer satisfaction. 

Many additional quality, sales and hauling award winners were recognized. A full list of award recipients can be seen in the Convention awards brochure.

An award that can't be found in the booklet is Move For Hunger's Mover of the Year winner. This year, the award was presented to Imlach Group, who donated 87,886 pounds of food or 73,238 meals to local food banks in 2014.

Move For Hunger received their own special surprise at Convention this year. Larry Writt, a representative of National Association of Independent Truckers (NAIT), presented the organization with a $50,000 donation.

person receiving a surprise donation at convention
Larry Writt presents a surprise donation of $50,0000 to Kristy Redford and Alexandra Marcus, who represented Move For Hunger at Convention this year.The money was donated through NAIT's charitable organization, Truckers Helping Truckers.

Atlas Chairman & CEO Glen Dunkerson reflects on the importance of Convention and gather together as one big family to recognize the years endeavors. 

“The annual convention holds a special place in our company’s heart, as we love to recognize our agents and bestow them with the highest industry honors for their consistent growth and hard work. This year, we also provided a snapshot of our newest enterprises to better provide services to new and existing customers, as well as showcasing our forward-thinking leadership in the industry," he said.


Familiar Themes & Pricing Reset

Ryan McConnell, Vice President, Strategic Planning, and Jeff Schimmel, Vice President, Transportation Services, are key strategists in the effort to optimize sales and profitability for Atlas® Van Lines. In early September, Joe Stackhouse joined the team as the new President & COO. more

Driving Change

Today, the Atlas cooperative is made up of over 400 independently-owned and -operated moving companies throughout North America. Members still commit to one another for the common good. At a time when the industry wrestles with unprecedented challenges, that commitment has never been more vital. more

LEAD: Atlas Answers the Call

The history of Atlas® is a story of leadership. In 1948, 33 independent moving companies formed the cooperative “Atlas Van-Lines, Inc.” and affirmed that “each member was to render service on his brother member’s loads of the character that he would expect on his own business.” more


Atlas Awarded for Giving Spirit

Giving back to local communities is a priority that resonates throughout the Atlas network. At headquarters, the Atlas United Way committee looks for engaging ways to keep the charitable spirit alive among the Atlas employees all year long. more

Atlas Agents Help Students Move Out for Hunger

Atlas Agents are taking their trucks and charitable acts to a higher level – of education, that is. Move For Hunger Director, Adam Lowy, and team, coordinated the first ever Move Out for Hunger food drive, in partnership with Doorsteps and Food Recovery Network. more

Moving Up and Moving Forward

John Lance, NMS Moving Systems, Inc. (2015), was handed a huge honor at the 99th Annual California Moving and Storage Association Convention in Rancho Mirage, Calif., physically and figuratively speaking. more


Atlas is a Friend in Corporate Relocation at SHRM

In fact, the overarching message for Atlas at the SHRM show was to ease customers’ minds about the relocation process. To demonstrate how Atlas PVO’s and pack/load team members are friends that customers can trust with their household belongings, two life-size cardboard cutouts of crew members stood in the booth for photo opportunities, while attendees were encouraged to share their selfies with the hashtag #MyFriendsAtAtlas. more

Sharing the Many Ways to go new places at SHRM

A group of representatives from multiple Atlas Agencies and Atlas HQ trekked to Las Vegas in late June to set up shop at the annual Convention and Expo of the Society for Human Resources Management (SHRM). In total, more than 630 exhibiting companies filled over 30 aisles with human resource solutions at the Las Vegas Convention Center, making it the largest expo SHRM has ever held. more

Alexander's Celebrates a Big Year in Nashville

In 2015, Alexander's Mobility Services (0217) celebrated 20 years of service in the Nashville area, and they did it in a big way. As the largest multi-location agent in the Atlas family, Alexander's moved their Tennessee operations into a new location on the northwest side of the city. more